ADAM WOOD

Adam Wood is the rising, multi-platform creator who is turning heads with his running content on TikTok, Youtube and Instagram. And in doing so, Adam is creating space for much-needed conversations around the challenges and experiences faced by runners of all abilities.

Adam stands out as a refreshing voice in the rapidly growing creator economy. He defies the perception that social media stars are driven by superficial desires - for Adam, everything he does is rooted in a deep, lifelong passion for running. His journey has taken him through the ranks of high school and collegiate running to a burgeoning career as an elite athlete. He holds a 2:18 marathon personal best (which he recorded in his very first effort at the distance) and sustains an active presence in the sport of running through a busy schedule of racing and training. Even without the rapidly growing audience he has accumulated, Adam would still be pursuing his goals and seeing how far his hard work gets him. The fact that he now has a passionate community of fellow runners who follow and support his journey makes the effort all the more worthwhile.

Adam’s transparency and honesty about his experiences is his hallmark trait. In contrast to a sports culture that glamorizes greatness without offering perspective on the human toll of winning, Adam leads open, honest and level-headed conversations about his up’s and down’s. And in doing so, he creates a welcoming space for his audience to reflect on their own goals the same way. The result is valuable, insightful conversations between Adam and his audience that touch on goal-setting, body positivity and redefining the relationship between success and failure.